Get ready to join Atlanta’s ultimate celebration of peace, love, music, and 420 culture at SweetWater 420 Fest 2025. Returning to Pullman Yards in Atlanta from April 18-20, this iconic three-day event offers an experience like no other, blending raging tunes, cold brews, and awesome buds. What began 20 years ago as a modest gathering of music lovers and SweetWater fans has grown into a vibrant, multi-day celebration of live music, community spirit, and environmental awareness. Atlanta’s 420 Fest fosters an inclusive space where fans unite over beers, buds, and a shared commitment to eco-consciousness.