The Novo is located in the center of the entertainment capital of the world: the L.A. LIVE complex. Accommodating over 2,300 guests, The Novo is the perfect venue for emerging music acts and cultural shows while also providing excellent space for corporate events and private parties. The Novo is exclusively booked by Goldenvoice. Goldenvoice, creators of Coachella Valley Music & Arts Festival and Stagecoach: California’s Country Music Festival, also operates successful Los Angeles music venues including the Fonda Theatre, El Rey Theatre, Shrine Auditorium, Fox Theater Pomona and Microsoft Theater. Beginning as an independent punk rock promoter in the early 1980s, Goldenvoice grew to be the preeminent alternative promoter in Southern California by forging strong relationships with both bands and music fans. Goldenvoice promotes over 500 concerts a year in California, Nevada, Alaska, Arizona, Hawaii and Canada.