The Phoenix Hotel 601 Eddy St. San Francisco, CA 94109 33 years of Juanita MORE! Join us Oct 25, 1–6PM @ Phoenix Hotel to honor a queen whose impact defines SF. For over three decades, Juanita MORE! has been at the heart of San Francisco’s cultural fabric — a trailblazer, activist, and queen whose influence has shaped the city’s nightlife, art, and community. Her presence has uplifted countless voices, built spaces of joy and belonging, and inspired generations with unapologetic style and heart. On Saturday, October 25th from 1–6PM at the Phoenix Hotel, we honor 33 years of Juanita MORE! — a legacy of glamour, resilience, and impact that continues to define San Francisco.