Guitar slung low, microphone turned up, and emotion overflowing, Joe Samba taps into rock ‘n’ roll spirit and reggae soul all at once. The Massachusetts-born singer, songwriter, and guitarist sonically teeters on an axis of island-inflected grooves and gritty guitar-craft balanced by his dynamic vocals. He finds the sweet spot between smoked-out Caribbean bliss and sweat-soaked punkified energy. It’s why he’s quietly emerged as a phenomenon, toppling charts at #1 and performing alongside everyone from The Dirty Heads to Pepper. However, he’s primed to unite not only genres, but people as well through a series of 2023 releases and much more to come. “No matter what walk of life you’re from, I’d love for you to hear the conviction in my music,” he notes. “I hope you think, ‘This dude meant it’. Maybe you relate to what I’m singing about or just cut loose for a little bit. I just write songs and try to connect with people.” He recognized music’s inherent power to connect as a kid. Dad played bass in a local favorite funk band, while his two older brothers followed suit by picking up the same instrument. At barely seven-years-old, pops pulled Joe up on stage and he busted out a wild rendition of “I Feel Good” by James Brown, leaving the crowd speechless and, unassumingly, deciding his fate. As a teen, he even played at the Boston date of the Warped Tour in his metal band. Post-high school, he cut his teeth by performing in countless bars and watering holes solo. 2019 saw him make a major splash with The Wrong Impression. It bowed at #1 on the Billboard Reggae Albums Chart and clocked over 2 million streams. At the onset of the Pandemic, he fell in love with Key West and relocated, gigging in bars around Duval Street and writing as much as possible. “I moved because it’s absolutely beautiful,” he grins. “It felt like the end of the world, but I was in this amazing town. I found comfort in knowing if everything blew up in my face, I could drink a Corona in the Keys and keep jamming.”