Wallpaper. is led by the sleazy, excess-obsessed Ricky Reed, who is also a gifted producer, multi-instrumentalist songwriter, viral media hustler and disco ball-busting crowd destroyer. Wallpaper. evolved from a clever jab to, as S.F. Weekly put it, “a rebuttal against pop music as simple window dressing.” It boomed beyond the satire and quickly surpassed the irony and gained attention for the legit songwriting and masterful production. The beat-heavy pop ditties are built around sweaty, swaggerful beats. Wallpaper. keeps it funky, and gives a knowing nod to the early greats who offered their influence: P-Funk, Afrobeat, Bay Area rap, perhaps even some Prince.