DJ Whoo Kid is a cornerstone in the American Hip Hop industry. He is a highly sought after DJ, producer, radio host, marketing professional and entrepreneur. As the CEO of Shadyville Entertainment, the official DJ for G‐Unit Records, founder of RadioPlanet.tv and spokesperson for several major brands, Whoo Kid has worked with a plethora of high profile celebrities and business moguls. His keen ear for music and undeniable eye for talent have influenced the entire urban music world.
Whoo Kid has been the program director and host of Hollywood Saturday’s for Eminem’s Shade 45 Channel on Sirius/XM Satellite Radio since 2005. This weekly 10-hour show features interviews with a wide array of movie stars and VIP’s such as Donald Trump, Lebron James, Samuel L. Jackson and Eminem. Whoo Kid’s dynamic personality and quick wit keep millions tuned in each week, and interviews from the show are posted on popular sites around the world.
Whoo Kid grew up in Queens, New York, and has been immersed in the hip hop scene his whole life. His first foray to fame began with his legendary mixtapes, which now include 200 produced mixtapes, showcasing A‐listers like Snoop Dogg, T.I., Chamillionaire, Lloyd Banks and The Game.
Whoo Kid also played an integral role in 50 Cent’s rise to fame by featuring him on his mixtapes. In return, 50 Cent named him an official member of the G‐Unit team, and Whoo Kid has been 50 Cent’s tour DJ for the past seven years. Whoo Kid is also the DJ for Lloyd Banks, and in the past he DJ’d for the likes of Juvenile and CNN.
In order to capitalize on his musical talents and to hone in on his business instincts, the budding music mogul teamed up with Nana Fujise in 2001 to launch Shadyville Entertainment, named after the neighborhood in Queens where Whoo Kid grew up. Shadyville manages and promotes bookings for several artists including the DJ Coalition featuring 150 of hip hop’s top DJs, with Whoo Kid being the main attraction.
Artists such as 50 Cent, Mobb Deep, The Game, Soulja Boy and Snoop Dogg have all leveraged Shadyville to promote their music. Currently, Whoo Kid spins for over 80 clubs and events around the world each year. Over the years, he has had the honor of performing for notables such as Nelson Mandela, the Prince of Monaco, Shiek of Bahrain and Michael Jackson.
Highly driven and charismatic, Whoo Kid’s ventures also include a remarkable career as a radio personality prior to his career at Sirius Radio. In 1997, Whoo Kid was the assistant DJ and host on the Stretch Armstrong Show on Hot 97. In 2000, he went on to host POW! Radio on Hot 97, which featured new music from top artists.
Regularly featured on MTV, VH1, BET and Fuse, DJ Whoo Kid’s talent and focus to cross musical boundaries has not gone unnoticed. He was named one of the Top 10 DJs by Rolling Stone Magazine in 2005. He has also received five Justo’s Mixtape Awards and numerous MTV Mixtape Mondays notable mentions. Whoo Kid is also sponsored by GUNNAR Optiks, KRSP and XXL Magazine.
Known for his Xbox “Game With Fame” appearances, Whoo Kid has made his mark on the gaming community. As a die‐hard gamer, he has been featured in Grand Theft Auto, Scarface, NBA2K10 and Midnight Ride. In 2010 he and Tony Yayo participated in a hilarious live session with fans for Rockstar Games’ Red Dead Redemption, and 2011 will bring even more fun in the gaming world!
Undeniably, Whoo Kid is a force to be reckoned with. His energy, passion, drive and pure talent have launched him to the top of the American music industry where he will continue to thrive and influence others. POW!